News
Read up on the latest industry news and Firestone actions and initiatives.
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Elasticity and flexibility
Why is it so crucial for lining membranes to have these two characteristics and how does EPDM offer them in spades? Read more...
Welding TPO membranes
Achieving a good welding performance on TPO roofing membranes depends on several factors. Discover them
10 tips for roofing in the summer
Roofing in the summer? Follow these few simple tips to stay safe and continue to get the most out of your roofing products.
Elevate membranes stand up to hail
Building resiliency is becoming a necessity in today’s. Elevate roofing membranes stand up to hail. Read more...
Showing water where to go on a flat roof
Although flat roofs sealed with waterproofing solutions are able to hold standing water, this is not a standard practice. Read more about our solutions.
Celebrating 25 years of UltraPly TPO
In 1996, Elevate’s UltraPly TPO thermoplastic roofing membrane was first installed on a warehouse in Las Vegas (USA). Twenty-five years later, it is still performing well, even after several years of exposure in a region with very high UV levels. Read more...
Introducing our brand-new website
As of today, visitors our new website will find a sleek and modern site aimed at providing inspiring and useful content to architects, specifiers, landscape designers, building owners, contractors and installers.
LafargeHolcim successfully closes Firestone Building Products acquisition
Renovation wave
How Elevate roofing solutions can help you ride Europe’s Renovation Wave. Read more...